FOR IMMEDIATE RELEASE:
Sunset Western Garden Collection Debuts in California Garden Centers
Get a Sneak Preview Now at Orchard Supply Hardware and Lowe’s
Menlo Park, CA – June 12, 2012 – Sunset magazine and Plant Development Services Inc. are excited to announce the introduction of the Sunset Western Garden Collection™. The first live plant collection to focus exclusively on top performing plants specifically for the Western gardener can be found in select California retailers today.
The introductory collection debuted at Orchard Supply Hardware’s 89 stores and more than 40 Lowe’s stores this week.
“Gardening continues to be a core interest of our readers, and it is exciting to be able to introduce our favorite plants directly to them in retailers across the state,” said Barb Newton, president of Sunset Publishing. “With the recent publication of the ninth edition of the Sunset Western Garden Book, Westerners have more reason than ever to get into the garden and start growing!”
The collection features 29 varieties that address the unique needs of Western gardeners with emphasis on important characteristics such as water-wise and easy care. Popular varieties include ‘Amistad’ Salvia, ‘Silver Shadow’ Astelia, and ‘Soft Caress’ Mahonia. Distribution will expand to the 13 Western States in the Sunset magazine reading area in the coming years.
About Sunset Magazine
Sunset magazine was founded in 1898 and has become the premier guide to life in the West, covering the newest and best ideas in Western home design and garden, food and entertaining, and regional travel in 13 Western states. It is published in five zoned monthly editions—Pacific Northwest, Northern California, Southern California, Southwest and Mountain—showcasing the region’s unique lifestyle and noteworthy destinations and inspiring its nearly five million readers to achieve the dream of living in the West. The magazine is also available on all tablets. Sunset is part of the Lifestyle group of magazines and websites published by Time Inc.
About Plant Development Services
Plant Development Services works with the world’s top growers and breeders to bring to market plants that impact landscapes with recognizable, marketable improvements. Plant Development Services also introduced the number one multi-season blooming azalea, Encore® Azalea, and the Southern Living® Plant Collection, featuring innovative new plants selected for superior performance in Southern gardens. For more information, visit plantdevelopment.com.